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Musings from our resident storytellers on media relations, communications, the innovation scene, and daily dealings in a one-of-a-kind tech PR firm.

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Entrepreneurs, High Technology, Innovation Posted Jun 16, 2017 by Mike Spinney

Personal Encounters with Startups in the Spotlight

Earlier this week I was at the MIT Enterprise Forum of Cambridge’s annual Startup Spotlight, a fun competition between thirty or so entrepreneurial ventures from Massachusetts and elsewhere in the region. The competition part of the event is to be named, by attendee vote, as the company most likely to become a unicorn, develop a […]

Events, High Technology, Innovation Posted Jun 2, 2017 by Liza Vilnits

MIT Technology Review’s 2017 Top 10 Breakthrough Technologies

Every year, the MIT Enterprise Forum of Cambridge (MITEF) hosts an event to highlight the year’s top ten breakthrough technologies, as predicted by MIT Technology Review editors. It’s a fascinating event with interesting speakers, engaging subjects and an inquisitive crowd. Presented by Antonio Regalado, Senior Editor at MIT Technology Review Magazine, the 2017 top ten […]

Company Culture, Cyber Security, Innovation Posted May 22, 2017 by Mike Spinney

U.S. Cyber Czar Rob Joyce Helps Kick off MassTLC CyberMA Threat Sharing Service

Working with the Mass Technology Leadership Council (MassTLC) as we do, CHEN has the chance to work on issues that transcend the typical vendor perspective. Often focused on how those issues affect the local technology and innovation community, the issues are those that affect communities across the nation and the blog. Cybersecurity is one example. […]

Company Culture, Events Posted May 5, 2017 by Doug De Orchis

Boston Calling’s Block Party Series Returns, and CHEN PR’s Back for More

If you live in or around Greater Boston, you know Boston Calling as an epic concert series that takes place downtown every Spring and Fall. The concerts attract A-list talent from every music genre—from Sia and Elle King to The Avett Brothers and Alabama Shakes. It’s a great time for sure, but the concert series […]

Company Culture, Opinions, Public Relations Posted Apr 27, 2017 by Mike Spinney

The Ten Most Rock and Roll Songs of All Time

Listicles—those articles that consist primarily of a “top ten” list and intended to spark heated discussions based solely on the passions people have on the topic at hand—are popular click-bait devices. They are easy to compile and read and require no fact checking. As a PR guy they can be useful ways of generating traffic-driving […]

Uncategorized Posted Apr 19, 2017 by Mike Spinney

Perspective: A Brief Reminder

Every year around this time I remember one of the first important lessons in public relations that I learned because of the events of April 19, 1995. I shared my experience on this blog two years ago and thought it fitting to re-post on the tragic anniversary of the bombing of the Alfred P. Murrah […]

Company Culture, Events Posted Apr 13, 2017 by Mike Spinney

Marathon Monday Poems 2012 – 2017

In 2012, with Marathon Monday forecasts predicting temperatures in the low 90s, I was inspired to write a poem in humorous sympathy for an old high school chum who was not looking forward to running in the heat. With that first effort I decided the following year to do it again and a minor holiday […]

Company Culture, Events, Public Relations Posted Apr 4, 2017 by Liza Vilnits

Sam Whitmore Comes to Town!

At least once a year we’re lucky enough to catch up with media guru Sam Whitmore to hear the latest updates about who’s who and what’s new in the media and especially the tech press, as well as learn all the newest trends and opportunities for PR people to maximize our pitching success. Sam wants […]

Company Culture, Opinions Posted Mar 22, 2017 by Mike Spinney

The World Needs More Garys

Last year I introduced you to Gary, the guy who sells me Boston’s street paper Spare Change News. All through this stubborn winter I’ve been cheered and buoyed by Gary’s smile and unwavering optimism. Whether at his regular afternoon corner at Congress and Hanover, or during chance encounters elsewhere in the Downtown Crossing/Haymarket neighborhoods as […]

Opinions, Public Relations Posted Mar 8, 2017 by Mike Spinney

Help Tell The Story. Don’t Be A Part Of It.

My college advisor and writing mentor, John Lannan, dispensed a lot of advice for the aspiring reporter. One that came to mind last night was, “A journalist should tell a story, not be a part of it.” That’s good counsel for a PR flak, too. We shouldn’t become part of the stories we help others […]