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Company Culture, Entrepreneurs, Opinions, Public Relations Posted May 3, 2019 by Kayla Krause

From Graduation to Employment, and All of the In Betweens

  ✅ Final Exams ✅ Order Cap & Gown ✅ Invite Family & Friends ✅ Graduate ⚪ Apply for Jobs…   Congratulations! You’re done with writing papers, studying for exams, and you are officially ready for the “real world.” But now what? With graduation season suddenly upon us, it made me think of when I […]

High Technology, Opinions Posted Mar 15, 2019 by Jennifer Torode

A Trip Down Memory Lane: Life Before the Internet

This week marks the Web’s 30th anniversary. The World Wide Web has thankfully been abbreviated to the “Web” as saying it in full is a mouthful and it just sounds antiquated. If you’re in your late 20’s or older, the way that you communicated with friends, family and teachers growing up was a lot different […]

Company Culture, Events, Opinions Posted Oct 19, 2018 by Kayla Krause

“It’s a marathon, not a sprint”

People often use the phrase, “Life is a marathon, not a sprint.” In theory, it makes sense in terms of time – a marathon takes longer, and a sprint is very short – meaning when applied to life, great things take time so don’t rush it. However, having run a marathon now, I can see […]

Cyber Security, High Technology, Opinions Posted Jan 5, 2018 by Liza Vilnits

2018 Security Predictions: Client Spotlight

From advanced hacking techniques and infamous ransomware attacks to innovative and inspiring advancements in AI and IoT, we weren’t left with many quiet days in 2017. While some businesses may be hoping for a clean slate in 2018, others are looking to build on current and growing momentum. Either way, you can’t help but look […]

Entrepreneurs, Events, High Technology, Innovation, Opinions Posted Dec 20, 2017 by Gabrielle Kondracki

The Cannabis Industry Continues to Grow as High as Sativa Strains

  The legalization of cannabis has spread throughout 29 U.S. states thus far, and despite the controversy over the substance, it’s likely to continue expanding across the country. For Massachusetts — the first New England state to legalize cannabis — conversation has sparked between entrepreneurs, innovation start-ups, tech companies and venture capitalists, among others. This […]

Company Culture, Opinions, Public Relations Posted Apr 27, 2017 by chenpr

The Ten Most Rock and Roll Songs of All Time

Listicles—those articles that consist primarily of a “top ten” list and intended to spark heated discussions based solely on the passions people have on the topic at hand—are popular click-bait devices. They are easy to compile and read and require no fact checking. As a PR guy they can be useful ways of generating traffic-driving […]

Company Culture, Opinions Posted Mar 22, 2017 by chenpr

The World Needs More Garys

Last year I introduced you to Gary, the guy who sells me Boston’s street paper Spare Change News. All through this stubborn winter I’ve been cheered and buoyed by Gary’s smile and unwavering optimism. Whether at his regular afternoon corner at Congress and Hanover, or during chance encounters elsewhere in the Downtown Crossing/Haymarket neighborhoods as […]

Opinions, Public Relations Posted Mar 8, 2017 by chenpr

Help Tell The Story. Don’t Be A Part Of It.

My college advisor and writing mentor, John Lannan, dispensed a lot of advice for the aspiring reporter. One that came to mind last night was, “A journalist should tell a story, not be a part of it.” That’s good counsel for a PR flak, too. We shouldn’t become part of the stories we help others […]

Opinions, Public Relations, Social Media Posted Feb 28, 2017 by chenpr

I Still Have Much to Learn

Last month I was invited to speak to two classes at Hult International Business School’s Cambridge, Mass campus. Professor Jeffrey Schiebe teaches in the marketing, communications and public relations program there and regularly invites professionals active in their field to come in and share their experience and insights with the students. I accepted the invitation. […]

Company Culture, Opinions, Social Media Posted Jan 23, 2017 by Kevin Kosh

It’s a Trap!

Life is full of surprises and puzzles.   There are things that grab your attention and your heart, things that feed your inner child, and things that you do because they are the right thing to do – and you get sucked in and can’t escape, and really don’t want to. For me, that has been […]