CHEN PR in the News [Back]

CHEN PR Adds Security Industry Leader, Teams with Tony Perkins' AlwaysOn to Identify East Coast CEOs for Prestigious Tech Industry Summit

Announces Promotion of Veteran Agency Staffer

WALTHAM, Mass. - March 14, 2005 - CHEN PR, Inc., one of the country's leading independent high-tech PR firms, today announced another new client, its involvement in one of the technology industry's most elite events and the promotion of a long-time staff member. The news reflects the agency's strong momentum as it heads into its ninth year.

CHEN PR has been retained by Application Security, Inc. (www.appsecinc.com), the leading provider of application security solutions for the enterprise. The company - which counts Visa as an investor, strategic partner and customer - provides the industry's only complete vulnerability management solution for the application tier. AppSecInc's products proactively secure enterprise applications at more than 300 organizations around the world.

CHEN PR's appointment by AppSecInc builds on the agency's successful record with information security firms including Guardent, Inc., Arbor Networks and Enterasys Networks. AppSecInc joins a diverse client roster comprising the MIT/Stanford Venture Lab, early-stage firms such as ExaGrid Systems and Colubris Networks, and publicly traded multinationals that include Fairchild Semiconductor International (NYSE: FCS) and Sun Microsystems (NASDAQ: SUNW).

AlwaysOn 2005: The Innovation Summit (AO2005) is the latest venture of Tony Perkins, the founding editor of Upside Magazine and Red Herring, and premiering this month, the AlwaysOn magazine. CHEN PR is working with event producers to identify CEOs of East Coast-based startups as candidates to present at AO2005's sought-after "CEO Pitch Tent," where standing-room only crowds of investors, media, analysts and executives gather to learn about the hottest new companies and technologies. Only 50 CEOs from among hundreds of nominees will be chosen to pitch their value propositions. More information is available at www.chenpr.com or by contacting Becky Ayers (bayers@chenpr.com), or at www.alwayson-network.com.

CHEN PR also announced the promotion of long-time media and analyst relations expert Juli Greenwood to account manager. Ms. Greenwood was recruited by CHEN PR in 1999, after serving in a range of marketing and communications positions with well-known technology firms.

CHEN PR Principal Chris Carleton said, "Our clients tell us that CHEN PR is unique in providing the kind of strategic PR counsel, market knowledge and connections that help them get on the map and dominate their markets. We're pleased to be working with AppSecInc and the AlwaysOn Summit, and we're thrilled to recognize Juli Greenwood's remarkable contributions to our clients' successes."

About CHEN PR
CHEN PR (www.chenpr.com) is one of the top independent PR firms in the U.S. The agency was founded in 1996 by four senior industry executives who remain actively involved in every client's account. CHEN PR creates market leaders by providing highly strategic public relations programs that help clients achieve their business objectives. The agency works in a wide range of technology areas including enterprise software, networking and communications, storage, security/compliance and semiconductors.

For more information or to inquire about CHEN PR services, contact Becky Ayers at (781)-466-8282, x34; bayers@chenpr.com.

# # #

All trademarks are the property of their respective companies.