Musings from our resident storytellers on media relations, communications, the innovation scene, and daily dealings in a one-of-a-kind tech PR firm.
No doubt you heard about the leak affecting Apple’s photo backup service iCloud, resulting in the release of nude photos of notable celebrities like Jennifer Lawrence, Lea Michele, and Kate Upton. There have been countless stories of whether or not this is considered a sex crime, how safe the cloud really is and accusations made […]
In my previous blog, Debunking the Myth of the Summer Slowdown, I argued that there really are no lazy days of summer– especially here at CHEN PR. To punctuate that thesis I’ll add two words: Black Hat! With our extensive background of more than 17 years in technology public relations combined with our strong focus […]
The word “summer” has a sunny, carefree feel to it. Everything’s brighter, the days are longer and people are happier. The summer season is associated with vacations, lighter works days, trips to the beach and family barbeques. Not to mention, living and working in the city, I was really looking forward to enjoying summer in […]
This past weekend I attended the third largest horse race of the year, the Belmont Stakes. Now, let me start by saying this event isn’t exactly my type of thing, but hey, when in Rome (or New York in this case), right? This year’s Belmont was bigger than most, given that it featured an actual […]
Acronyms tend to overwhelm me; and I get anxious when I encounter unfamiliar ones, which is fairly often since we live in a world full of them. You can then imagine my predicament when I attended an information security seminar last week that ISACA (Information Systems Audit and Control Association) put on with ISSA (Information […]
Cabin fever. noun: an unhappy and impatient feeling that comes from being indoors for too long. I think it’s safe to say that I speak for most people when I say that we desperately need spring to come. It has been one of the coldest, snowiest winters we’ve had in a long time – and […]
Networking can be difficult sometimes – but when you have great people and free food and drinks, it makes that whole awkward introduction thing not so awkward anymore! Last night was one of the monthly Tech Tuesday nights at Kingston Station, located in the Downtown Crossing area of Boston. For those not so familiar with […]
Some of the key phrases and takeaways from last Thursday’s Boston Business Journal (BBJ) event on Social Capital were, “It’s your number one news outlet” and “It raises your brand awareness in the market.” Given the topic and how critical social media has become for business over the past few years, the BBJ put together […]
Special Report: Q & A with Kevin Kosh Social media is a critical component of PR programs today, and – like all other components — requires careful and comprehensive strategy and planning, from audience identification/prioritization to influencer and community engagement. The foundation of PR is built on relationships, which is exactly what social media mirrors […]
We’ve all done it before. We misspell or use the wrong version of the word and publish it online, whether it’s in a tweet, in a Facebook post, or do I even dare say LinkedIn! We’re all guilty of it. Now what about online articles, blogs and company websites – do we let it happen […]