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Musings from our resident storytellers on media relations, communications, the innovation scene, and daily dealings in a one-of-a-kind tech PR firm.

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Uncategorized Posted Jun 2, 2010 by metropolis

Meet Up and Flip Out with Us

Meet Up And Flip Out With CHEN PR and SWMS! Sam Whitmore‘s in town and we hope you’ll join us in treating him to some local hospitality. When: Tuesday, June 8, 6:00 to 8:00ish Where: Joe Sent Me, 849 Main Street, Waltham We’ll pop for some drinks and munchies — and one lucky attendee will […]

Uncategorized Posted May 25, 2010 by metropolis

Start Smart, Start Tonight

We’re with Guy Kawasaki: “If you can’t explain your positioning in less than 30 seconds, you either have a crappy practice or you need to perfect your positioning statement.” Our very own Barb Ewen will lead a talk tonight on the art of positioning as part of MITEF’s Start Smart Workshop series — a ten-week […]

Social Media Posted May 16, 2010 by metropolis

DMScott Says: “Lose Control of Your Marketing!”

David Meerman Scott kicked off his session at the Simmons Leadership Conference on April 30 with a story from his wildly popular e-book, The New Rules of Viral Marketing. When Cindy Gordon, VP of new media and marketing partnerships at Universal Orlando Resorts launched the “Wizarding World of Harry Potter” attraction, she didn’t spend millions […]

Uncategorized Posted May 4, 2010 by metropolis

Simmons: Ambassador Barshefsky, Tina Brown discuss US-China Trade Relations

In a panel discussion with Tina Brown that was a delightful mix of candor and wisdom, Ambassador Charlene Barshefsky shared her insights on the global perception of the U.S. at the Simmons Leadership Conference in Boston last Friday. Go4IT–the license plate on a passing automobile–was the sign that Barshefsky was waiting for when considering the […]

Uncategorized Posted May 3, 2010 by metropolis

Sheryl WuDunn (Half the Sky) Keynoted at Simmons Leadership Conference

Being sold at age 12 by your own mother into a brothel; experiencing child birth at 14 years of age having been left out in the cold for the hyenas; and having a goat in Africa pay for a college education in Connecticut – these were some of the visceral images highlighted by Sheryl WuDunn […]

Uncategorized Posted Mar 23, 2010 by metropolis

What a week last week was for CHEN PR client Phase Forward. Phase Forward provides software solutions that help pharmaceutical, medical device and other companies automate the clinical trials at the heart of their new drug/therapy/device development processes. Many of these companies convened in Boston last week for Phase Forward’s 8th annual user conference in […]

Uncategorized Posted Feb 10, 2010 by metropolis

Simmons: Angela Bassett, Tina Brown, Mia Farrow, Sheryl WuDunn

Just when you think they can’t top last year’s agenda, headlined by Diane Keaton, Simmons puts together another jaw-dropping line-up of luminaries. The school’s 31st annual Leadership Conference will be held this year on Friday, April 30 at the Seaport World Trade Center Boston. We’re honored to be working with Simmons for the third year […]

Uncategorized Posted Feb 9, 2010 by metropolis

Bands Battle, Everyone Wins at Xconomy’s Battle of the Tech Bands

A rockin’ good time was had by all at this year’s Xconomy Battle of the Tech Bands 3 held at the Middle East in Cambridge. Whether you were a fan of electronic hip-hop, country-rock-soul, heavy metal or something in between, the face off between East coast and West coast left little to be desired as […]

Uncategorized Posted Feb 9, 2010 by metropolis

Commonwealth and Nissan commit to zero-emission vehicle

The Commonwealth of Massachusetts and Nissan entered into an agreement this afternoon to advance zero-emission mobility throughout Mass. by promoting the development of an electric-vehicle charging network, as well as the necessary legislation to allow for adoption of such a network. The agreement was signed today at the Museum of Science, which hosted the event […]

Uncategorized Posted Jan 12, 2010 by metropolis

Xconomy: Battle of the Bands is Back!

The Battle of the Bands has come to offer a welcome respite for the winter blahs. For the last few years, Xconomy has pulled together this fun event at the venerable Middle East in Cambridge, and the tech community has responded with enthusiasm. Everyone heads in to huddle from the cold, reconnect with other techies […]