All Hands on Deck and Full Speed Ahead—The RSA Conference 2017 is Only One Month Away!

Events Posted Jan 13, 2017 by Jennifer Torode


Like a human DDoS attack, a massive flood of security marketing, PR, sales, researchers, reporters and analysts are staging themselves, and preparing to descend on San Francisco for the annual RSA Conference 2017, February 13-17.

The security industry has always had to move quickly as cybercriminals spanning the globe seem to always be one step ahead and have become far more sophisticated. There are also many more illegal goods and services available for sale on the Dark Web, including exploit kits that even less sophisticated criminals have at their disposal.


In 2016, we saw a rise in nation-state adversarial activity, including the U.S. election/DNC hack with Russia outed as the prime suspect. Where do we go from here? Will there be tighter regulations and mandates to clearly define and justify responses to interference or endangerment of critical infrastructure?


Then there is the increasing wave of devices connecting to the networks and said infrastructure that are intended to make our lives easier, make doing business faster and more automated, etc. Of course, with any technological advancement, new connections represent new potential points of exposure. From D-Link to medical devices, events like the Mirai botnet will only become more common. So what are the dynamics in IoT manufacturing, design, deployment and use that are creating or amplifying vulnerability, and what do vendors, enterprises and consumers have to do to ensure security and safety?

As we head into one of the industry’s tentpole Conferences, the CHEN PR client Roster (in alphabetical order) features an impressive group of innovators and intelligentsia, who hope to solve some of these urgent issues and will have feet on the ground at the Conference to discuss all of the above and beyond.

  • Bay Dynamics – will be talking about major issues in security and risk management, including new models to calculate actual asset value-at-risk, and fundamentally change how we design and deploy defenses.
  • Claroty – brings perspective on critical infrastructure security and integrity as the most substantially funded start-up to enter the market with the deepest expertise in ICS, SCADA and Operational Technology (OT) infrastructures.
  • Flashpoint – will be presenting on, “War Stories: Corporate Cyber Espionage Tales from the Trenches” and “Psychology of an Eastern European Cybercriminal: Mindset Drives Behavior.” They’ll also be speaking to issues in counterterrorism, risk intelligence and Dark Web trends.
  • Globalscape – is presenting on IoT and data security and discussing information ownership, security and management issues.
  • IBM Security – IBM’s $2B security division will be on hand to address a broad range of attack and organizational security trends, as well as the company’s $200M investment in preparedness and response services.
  • Optiv Security – the largest pure play consultancy will have researchers, execs and members of the Office of the CISO on hand to cover organizational security trends from security strategy, to third party risk and Identity and Access Management.
  • SafeBreach – will be discussing attack trends, techniques and tactics and the rise in organizational war gaming, as well as the experience gathered in the Hacker’s Playbook, which now catalogs and simulates 4M attack methods.


And if the state of security is driving you to drink…more, CHEN PR at least has the cure for the aftermath.  We’ve signed up as a primary sponsor again for the Securosis Disaster Recovery Breakfast on the Thursday morning of RSA at Jillian’s at the Metreon.  So if you’re at the Conference, come on by and say hello and have some bacon and a Bloody Mary on us. RSVP here.

See you soon in the city by the Bay!


San Francisco, CA, USA